Phone : 617-539-2984

SMARTER ACQUISITION + SALES RETENTION

WE HELP MARKETING + SALES MEASURE WHAT MATTERS + BOOSTS MARKETING PERFORMANCE.

CONDUIT’s Integrated Reporting enables you to see all of your data in one place. It helps you measure success at each step of your marketing + sales funnel.

Data does not equal Actionable Data

“Data by itself is useless. Data is only useful if you apply it.” – Todd Park

The cost of customer acquisition is constantly rising. As a result, more companies are striving to evaluate the different components that are contributing to success or failure, such as…

  • Types of customers in the marketplace
  • Detailed customer behavior
  • How the sales team is performing against the different customer types
  • True close rates per target market or vertical

This requires an elevated view across all campaigns, channels, and purchase points, in order to optimize marketing impact, improve sales performance and enhance customer loyalty holistically.

 

CONDUIT’s Integrated Reporting helps you measure the success of your customer acquisition + retention strategy. The unique methodology combines business, sales, marketing, and analytics expertise to build a true representation of your organization’s marketing + sales performance.

Integrated Reporting - Unified Vision. Measurable Results.

Get A Custom Quote

Integrated Reporting starts at $1,500/month.

YOU CAN (FINALLY) MEASURE “SUCCESS” AND “FAILURE”

Understand
Customer Acquisition

  • Traffic
    per Campaign | Channel
  • Conversion Rate
    per Target Market | Persona
  • Sales Cycle Length
    per Target Market | Persona
  • Close Rate
    per Target Market | Persona
  • Cost to Acquire a Customer
    per Target Market | Persona
  • Multi-Touch Attribution
    Analysis / Cost per Touch Point

Understand
Customer Retention

  • Close Rate
    per Target Market | Sales Person
  • Initial Value of a Sale 
    per Target Market | Sales Person
  • Upsell Opportunities 
    per Target Market | Sales Person
  • Renewal Rates
    per Target Market | Sales Person
  • LTV
    per Target Market | Sales Person

How We Do It

Our goal is to help you integrate ALL of your reporting so that you can draw meaningful insights about what’s really working in your marketing strategy.

Step 1

Business Discovery

We work directly with your team to gain a complete understanding of the past, present + future state of the business.

Step 2

Custom Reporting

We outline present technology, third-party vendors and workflows to create your custom reporting structure.

Step 3

Insights On Demand

We sanitize + Import all raw data from internal and external systems to build live + interactive dashboards.

HOW DO YOU BENEFIT?

Unified Vision + Measureable Results For Everyone.

CFO17

EXECUTIVES:

Make sure your team executes against the most important Business KPIs.

Marketing Persona17

HEAD OF MARKETING:

Prove marketing impact.

Sales Persona17

HEAD OF SALES:

Understand the true cost per sale and customers’ LTV.

Track, Measure & Optimize

IF YOU NEED HELP…

  • Measuring your ROI efficiently
  • Making your data actionable
  • Understanding your marketing and sales funnel
  • Establishing which KPIs to report on
  • Proving marketing’s impact to sales revenue
  • Aggregating vendor reports into a single dashboard

… Then CONDUIT’s Integrated Reporting Service Can Help You.