Our MarTech consulting service is designed to take the worry out of building, evolving or integrating your MarTech stack.
We focus on the “why” before the “what”:
- People: New technology must be adopted by your people in order to succeed. We help increase adoption by understanding user behavior and planning for the worst-case scenario.
- Process: Platforms are worthless if they don’t automate and integrate processes that align with realistic, overarching business objectives. We validate your objectives with a 360-degree analysis of your market, customers, and competitive landscape, and refine your workflows to ensure success.
- Data: There is such a thing as too much data. We enable you to quickly gain the insights most important to your business by mapping key data outputs to a prioritized list of your objectives.
- Platforms: Before a single technology decision is made, we ensure that everyone is aligned to a holistic customer acquisition and retention plan to drive feature requirements and consensus.
A 5-Step Process to Making the Right Technology Decisions:
Step 1: Business Requirements Discovery
We identify all the places where relevant and useful data is locked within silos throughout your organization and bring our customer-centric approach to a deep-dive analysis of all of your historical sales and marketing data performance.
Step 2: Technology Stack Assessment
We identify all the places where relevant and useful data is locked within silos throughout your organization and bring our customer-centric approach to a deep-dive analysis of all of your historical sales and marketing data performance.
Step 3: Gap Analysis
We identify all the places where relevant and useful data is locked within silos throughout your organization and bring our customer-centric approach to a deep-dive analysis of all of your historical sales and marketing data performance.
Step 4: Your New Martech Stack Blueprint
We identify all the places where relevant and useful data is locked within silos throughout your organization and bring our customer-centric approach to a deep-dive analysis of all of your historical sales and marketing data performance.
Step 5: Alignment and Next Steps
We identify all the places where relevant and useful data is locked within silos throughout your organization and bring our customer-centric approach to a deep-dive analysis of all of your historical sales and marketing data performance.